I receive a lot of questions in emails about certain things about my blog content, my design style, and myself. I thought I would help answer many of those questions for you all. If you still feel an email is better feel free to shoot me a quick email and I will get back to you as soon as I can.
ALL ABOUT DESIGN AND CONTENT:
How do you create your imagery for your blog?
Most of the time I assume this is having to do with the type and image combos. I create everything for the blog in Photoshop and Illustrator. As a designer these programs are used daily and almost more comfortable than anything else I use on a day to day basis. Everything I create is just out of how I feel at the moment and expressing that through type and images. Since much of the imagery is original content I work with a either photographer who is a friend and is looking to collaborate, but most of the time I am working with my husband on all photos or I take it. We edit all our images in Lightroom and videos in Final Cut Pro.
What camera do you use?
For all of the images on The Fresh Exchange we use either a Canon 5D Mark II or Canon 5D Mark III. All lenses are from Canon as well. Personally we like the 50 mm, 35 mm, and the 24-70 mm.
Where do you get your fonts?
About 90% of the fonts I use are actually my own handwriting that I create. Creating my own type came out of frustration with font searching and what I knew I wanted in my head so I decided to just begin creating type myself. It is actually quicker and I am usually happier with it than if I spent money and spent hours searching. If you do see a font that is not done by me most likely you can find it on typography.com these are my favorite fonts hands down. Worth the money.
Can I purchase your handlettering anywhere?
No I have thought about this and though I have many many inquiries about price I feel it is something that is very much who I am and do not currently plan to sell the fonts publicly. I do work on commission though. Feel free to email me for prices if you feel my lettering will fit your design or branding.
Where do you live?
I live in Traverse City, Michigan with my husband and our two pups. Traverse City is a Lake Michigan Shoreline city that is known for their wines, dunes, beer, and food. We love our little town, the seasons, the fresh food, and the people who make this city so amazing. I travel a lot though, whether it is for work or for fun. I promise there is always something new happening around here.
Do you have a city guide for Traverse City?
Currently working on developing this for visitors and others who are even locals. I have had enough requests and interest that it is in the works.
Have you always lived in Northern Michigan?
No I was born here but then moved away and actually lived in Kentucky for a while and in Southern Michigan. I moved back after college and brought my born and raised Texan husband with me.
What are you doing when you are not blogging?
My husband and I own a brand experience studio together so blogging is jus a side thing to me running the studio with him. When I am not working for our studio I am speaking, working with my Blog Brunch team, or meeting with creatives for consultation.